May 2004 |
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Volume 03, Issue
1 |
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Commercial Airplanes |
A rapid climb Next-Generation 737 reaches 1,500 deliveries in record time BY SANDY ANGERS
Boeing delivers its 1,500th Next-Generation 737 this month. This technologically advanced airplane reached this industry milestone in record time—six short years. Only three other airplane families have sold more than 1,500 airplanes: the 727, the classic 737-300/-400/-500 family and the Airbus A320 family. It took the classic 737 10 years, the A320 13 years, and the 727 16 years to reach this delivery milestone. Since entering commercial service in 1998, the Next-Generation 737 has been the company’s best- and fastest-selling model. The success of the 737 family, which includes the 737-600, -700, -800 and -900, is no surprise to Product Development Manager Ed Kane, who was on the original design team. “We knew from the beginning we were designing a family of airplanes that would fly higher, faster and farther than earlier 737s and the Airbus A320 family,” he said. Kane emphasized that Next-Generation 737s feature an all-new wing design, a new flight deck, and new engines, tires, wheels and brakes, contrary to Airbus claims that the newest 737s are little more than warmed-over versions of the original. “Essentially, the Next-Generation 737 is an all-new airplane,” he said. “The only thing left from the original design is an extremely efficient fuselage that has stood the test of time.” About 98 percent of the parts on the newer family are common, which significantly simplifies and lowers maintenance costs for airlines. International Air Transportation Association statistics back that claim. Its latest report takes a four-year average, adjusts for flight times, airplane age and contract costs, and calculates maintenance costs for Next-Generation 737 operators compared to A320 operators are 33 percent lower. In addition to lower maintenance costs, the design also produces lower operating costs and superior performance. For instance, a Blended Winglet–equipped 737-700 can fly 320 nautical miles farther than the A319 while carrying the same number of passengers. A winglet-equipped 737-800 can carry 12 more passengers, fly 260 nautical miles farther, 1,100 feet higher and climb to 35,000 feet 3.2 minutes faster than the A320. The secret to the 737’s success: less weight. On average, the Next-Generation 737 models are about 7,200 pounds lighter than the Airbus series, which means 737s save on the costs of fuel and weight-based navigation and landing fees. It is this type of performance that drives the jet’s popularity, said Carolyn Corvi, 737/757 vice president and general manager. “Airlines look for an airplane to reliably take passengers where they want to go at a price that affords them profitable margins,” Corvi said. “The 737 can do both superbly, and our customers have acknowledged that with their orders.” To date more than 2,280 Next-Generation 737s have been ordered by 78 carriers worldwide, including large, traditional network operators. The 737’s economic and aerodynamic performance also has made it an important part of the business strategy for profitable low-cost carriers such as Southwest Airlines, Ryanair, WestJet, Virgin Blue and AirTran Airways. AirTran Airways, which is expanding its service into new, longer-range markets, ordered 100 737s last year and begins taking delivery of its 737s this summer. “We chose the 737 because it is a phenomenal airplane,” said Joe Leonard, AirTran Airways’ chairman and chief executive officer. “We’re confident that the 737’s economical operation and reliability will reduce our costs and allow us to offer our low fares and high-quality service to even more passengers.” To ensure the value of the 737 is maintained and enhanced, Boeing’s strategy is to continue incorporating new technologies and design improvements. Vertical Situation Display, a flight deck system that shows an airplane’s current and predicted flight path, and a new comfortable and aesthetically pleasing lavatory are among changes introduced within the last 12 months. “The key to maintaining the 737’s success is to keep developing capabilities that help our customers meet the challenges of a competitive market.” Corvi said. “That means 1,500 airplanes is just the beginning.”
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